Popularity Vs. Quality.
Well, it would make sense if you think that the ability to assess the quality of something requires exposure to it.
In “Formal Theories of Mass Behaviour”, in 1963, William McPhee noted that a disproportionate share of the audience for a hit was made up of people who consumed few products of that type. (Many other studies have since reached the same conclusion.)
A lot of the people who read a bestselling novel, for example, do not read much other fiction. By contrast, the audience for an obscure novel is largely composed of people who read a lot. That means the least popular books are judged by people who have the highest standards, while the most popular are judged by people who literally do not know any better. An American who read just one book this year was disproportionately likely to have read “The Lost Symbol”, by Dan Brown. He almost certainly liked it. (The Economist)
So whether it is an elitist idea, one should not necessarily dismiss it. It is true of food, wine and ‘high culture’ as well.